How We Rank Local Businesses
on Google
Three things matter for local Google rankings. This is how we work on all three.
Everything Starts with Data
First, we check where you are. Your current rankings, your competitors' profiles, and where the gaps are. This becomes your baseline, and every change we make is tracked against it.
Heatmap Ranking Snapshot
We map your current ranking positions across your entire service area, not just one location, but a grid showing exactly where you rank and where you don't.
Competitor Analysis
We analyse your top 20 competitors: their categories, services count, review volume, photo count, and listing completeness. We find what they're doing that you're not.
Profile & Citation Audit
A full assessment of your Google Business Profile completeness, your website's local SEO signals, and your presence (or absence) across key citation directories.
The Three Ranking Pillars
Google looks at three things for local rankings. We work on all three.
Google Business Profile Optimisation
Weeks 2-4
Your GBP is the foundation of your local ranking. We configure every element to maximise relevance and completeness:
On-Page SEO
Weeks 5-6
Your website reinforces your local relevance. Google cross-references your GBP with your website. They need to align:
Citation Building
Weeks 7-10
Citations are mentions of your business (name, address, phone) across directories and websites. Consistent citations build trust signals that Google uses for local ranking:
What You Get Throughout
You will know exactly what we are doing and why, every week.
Weekly Email Updates
Every week you get a clear summary of what was done, what's next, and any metrics that moved. No radio silence.
Monthly Ranking Reports
Heatmap comparison showing your before-and-after ranking positions across your entire service area.
Competitor Intelligence
We flag when competitors make changes, detect keyword-stuffed names and fake listings, and keep you informed.
Direct Communication
You talk directly to the person doing the work. No account managers, no support tickets, no runaround.
See How It Works for Your Business
Every business is different. Get a free audit and we'll show you exactly where you stand and what we'd do.
Get Your Free Audit